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America Saves Week


The First Bank is a proud participant in America Saves Week, an annual national campaign that encourages and empowers individuals, families, employers and communities to evaluate their finances. The campaign focuses on several important topics that comprise the personal financial landscape with a realistic economic approach including saving for emergencies and unexpected expenses, leveraging automatic savings, retirement and reducing debt, as well as topics like talking to your family about money, understanding your employer's financial well-being benefits, and the mental and emotional effects of financial stress.

The 2024 theme for the campaign is “Saving for What Matters Most,” and the campaign occurs from April 8 through April 12 this year. As a participant of America Saves Week, The First Bank will offer First Savings Promotional accounts during the week for a minimum opening deposit of only $15 with no monthly service charges. 

“With so many Americans still feeling financial distress from the pandemic, this national conversation is timely and needed," said Jarrett Nicholson, Chief Operating Officer of The First Bank.  "We look forward to supporting our customers and community in gaining better savings habits and learning key strategies that can enhance their financial wellness journey.”

Throughout the week, The First Bank will be sharing helpful savings tips on our website and social media channels to help our customers build financial resiliency. Tune in to these channels all week long for detailed information on how to save for both the expected and unexpected so that you are better prepared when an emergency arises.
Since 2007, America Saves Week, coordinated by America Saves and its partners, has been an annual celebration, as well as a call to action, for Americans to commit to saving successfully. Through the support of thousands of participating organizations like The First Bank, America Saves Week encourages local communities to do a financial evaluation each year to gain a clear view of your money story and saving behaviors. 
For more information and personal savings resources, visit the America Saves website.